Google Bert Update

Google Bert Update: How it will impact on SEO and Business

Recently Google made the announcement that it will be introducing a new update known as Bert – Bidirectional Encoder Representations from Transformers. Bert will affect one in ten search queries, so it is definitely something that you need to know about. The Google Bert update will affect businesses as well as SEO to a significant extent. Things

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Marketing Your Startup

Marketing Your Startup: Are You Doing It Right?

If you have got a new business for the purpose of marketing your startup, your marketing strategy will be very different from someone who has an established business because: You have much less time available. Your audience is likely very small. Your budget is very constraint. These strategies can be considered for Marketing your Startup

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Benefits of Adopting Chatbot by Small and Medium Business

10 Benefits of Adopting Chatbot by Small & Medium Business

Before diving deep into the subject, let’s understand what a chatbot is? Well, derived from the words Chat and Bot, this is intelligent, or you can say an advanced conversational agent that can interact with humans. Now let’s discuss why such bots are so crucial for every business and what kind of benefits they can offer? It has

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Video Marketing for Your Small Business

How to Do Effective Video Marketing for Your Small Business?

Small business organizations take up several innovative strategies to improve their brand value, and video marketing is one of the most effective ways for it. If you compare your small business organization with the large-scale ones, you will probably experience more effort in building the market presence. The potential customers that your business is targeting

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social media marketing goals

Social Media Marketing Goals that Solve your Biggest Challenges

Social media marketing strategies have proven its efficacy in boosting brand value for a small scale and a large-scale organization. A survey tells that there are over 2.3 billion active social media users that make social media a feasible strategy for improving business plans. Other advertising strategies do not offer interacting measures to customers with

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Why Your Business Needs Social Media Marketing

Why Your Business Needs Social Media Marketing (SMM)

Social Media Marketing (SMM) Benefits – In the era of modern technology and smart devices, people around the globe are dependent on the internet for every function. Whether it is a product or service, people access it in the world of the web instantly. The majority of people around the world are spending maximum time

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Google Ads 10 Pros and Cons for Startups

Google Ads: 10 Pros and Cons for Startups

Google Ads for Startups: Every business incorporates various marketing strategies for increasing the reach of the firm. In the era of advanced technology, online marketing is useful for reaching maximum costumers through the internet. Now, most of the business entities are emphasizing the integration of digital marketing with offline marketing. It happens to benefit the

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