All posts by Neeraj Kumar

Marketing Your Startup

Marketing Your Startup: Are You Doing It Right?

If you have got a new business for the purpose of marketing your startup, your marketing strategy will be very different from someone who has an established business because: You have much less time available. Your audience is likely very small. Your budget is very constraint. These strategies can be considered for Marketing your Startup

Continue reading »
Video Marketing for Your Small Business

How to Do Effective Video Marketing for Your Small Business?

Small business organizations take up several innovative strategies to improve their brand value, and video marketing is one of the most effective ways for it. If you compare your small business organization with the large-scale ones, you will probably experience more effort in building the market presence. The potential customers that your business is targeting

Continue reading »
social media marketing goals

Social Media Marketing Goals that Solve your Biggest Challenges

Social media marketing strategies have proven its efficacy in boosting brand value for a small scale and a large-scale organization. A survey tells that there are over 2.3 billion active social media users that make social media a feasible strategy for improving business plans. Other advertising strategies do not offer interacting measures to customers with

Continue reading »
Marketing Campaigns

How to Adapt Marketing Campaigns to the Changing Digital Landscape?

well-designed marketing campaigns can showcase your brand as a definite “something” in the mind of your customers which helps to generate leads. Marketing refers to how a company plans to raise awareness of its brand and persuade customers to purchase, which is our goal. Regarding campaigns, an advertising campaign can be an aspect of the

Continue reading »
content marketing

Why Content Marketing is Important for your Business Growth?

Raising a business has many responsibilities with it. Some of the major responsibilities that come with that include marketing. With the advancement of technology in the era, the traditional methods of marketing have been through a revolution. Content marketing is a prevalent marketing strategy in the present scenario. Get to know how content marketing is

Continue reading »
organic traffic drops

6 Things to Check for when your Organic Traffic Suddenly Drops

A sudden drop in your site organic traffic can leave you confused. This could be a major obstacle since lack of traffic can impact your site’s ranking, conversion, and sales. You may wonder what the possible reasons behind this could be and how to overcome the problem. Before coming to a conclusion, check these six

Continue reading »
seo strategy

Build an SEO Strategy that Helps Business Boom Now and In the Future

SEO strategy – SEO (Search Engine Optimization) is a process of making most out of website search; it helps in the improvement of the website ranking in top different search engines. This helps to speed up the growth of a business online and increase internet promotion and profit. It is also meant to make certain

Continue reading »
ppc campaign

What makes a PPC Campaign Successful for Small Businesses?

PPC Campaign i.e. Pay-Per-Click is one of the internet marketing strategies in which advertisers pay a fee whenever one of their ads is clicked. PPC campaign is the fastest means of earning a profit, especially for small business. The ads that you are promoting should be accurate. You can use Ads keyword planner to keep

Continue reading »
seo ranking factors 2019

10 Essential SEO Ranking Factors You Need to Rank #1 in 2019

SEO (Search engine optimization) is a technique which increases the quality of the website and increases the traffic by improving the visibility of a website for the audience of the web search engine. Top 10 SEO Ranking Factors 2019 The well Optimize and the structured site gets more traffic from time to time which helps

Continue reading »
Media Performance Using Google Analytics

5 Steps to Improve Media Performance Using Google Analytics

The marketers can easily gain deeper insights, may create smarter campaigns or can drive better business outcomes through google analytics and google ads. Today’s customers are also very smart and active and they want the right message at the right time. Actions for improving Media Performance using google analytics There are various types of marketing

Continue reading »